Deciduous Azalea Jolie Madame AGM

Deciduous Azalea Jolie Madame AGM


in stock In stock

Flowering Month:
Flower Colour:
Dark Pink
Height After 10 Years:
Interesting Foliage:
To -20 °C
5 litre
Available stock: 16
Currently Unavailable
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15 litre
Available stock: 2
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Fine pink trumpet shaped scented flowers with an orange yellow blotch up to 70mm across on a truss of 7 to 9 flowers. Flowering in May - June with an upright habit it also has lovely autumn colour. Height 140-160cm after 10 years.

  • Recommended for lovely fragrance.
  • Easy to grow.
  • Group:Deciduous Azalea (viscosum hybrid).
  • Parentage: viscosum x 'Koster's Brilliant Red' X 'Satan'.
  • Hybridization date: pre 2000 (before 1971).
  • Bred by: Boskoop. Origin: Dutch.
  • Habit: upright.
  • Ideal position: Most garden situations with some sun.
  • Ideal soil: pH 4.5 to 6.
  • RHS Hardiness Rating: H6.
  • How we usually propagate this plant: Cutting.
  • Awards: RHS Award of Garden Merit, 2013.


Customer Reviews

By on
"Plant arrived very promptly following order and was in excellent condition and just starting to flower. A nice sturdy, healthy plant. I'm very pleased with it. However it did have wrong label on it and one of the other azaleas I purchased has the label for Jolie Madame. I'm waiting for the other azalea to flower to see if the labels were just mixed up of whether I've got 2 Jolie Madame's."
Star Rating 4
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"It was bought as a gift but I believe a beautiful healthy plant and the recipient is very happy with it. He's been a member of the RHS for many years and appreciates the quality of the plant and its Award of Garden Merit."
By on
"A healthy plant arrived safely and on time. It had been packaged carefully and I look forward to planting it in my garden."
Star Rating 5
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"Received this lovely Deciduous Azalea Jolie Madame AGM, which was packed very well,was planted out the very next day after delivery. Looking forward to see the blooms next year."
Star Rating 5
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"I am over the moon with my two Azalea,s they arrived on time in good condition by a very nice guy xx"
Star Rating 5
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"Absolutely brilliant. Competitive prices and superb quality plant well packaged to arrive safely. Quick delivery and excellent communication."
Star Rating 5
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"Fantasic service, product was delivered in excellent quality, highly recommended "
Star Rating 5
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"Great service and a lovely healthy plant"
Star Rating 5
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"this is an excellent quality plant; healthy good strong shape already has buds ready for the spring"
Star Rating 5
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"Wonderful plant; perfumed the whole courtyard as it acclimatised. Leaders have now grown over 12inches"
Star Rating 5
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"Slight frost damage on arrival, but growing away beautifully now"
Star Rating 4
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"Plant arrived in excellent condition. Looking forward to seeing it in bloom. Would definitely purchase from you again."
Star Rating 5
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"Lovely healthy plant and good service. Would certainly buy from this supplier again. Highly recommended"
Star Rating 5
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"All the azaleas I ordered arrived quickly and in a good condition. All are doing well in the position they have been planted in."
Star Rating 5
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"So happy with this plant - it looks a picture and has settled down nicely in its new home. Beautiful blooms and its started to grow well. Great value. Thank you"
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Star Rating 5
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"Very pleased. Large plant delivered in excellent condition with ongoing good health."
Star Rating 5
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"I was surprised how good the plant looked and it looks beautiful and covered in flowers within 2 weeks of receipt."
Star Rating 5
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"Great plant, was first. Concerned about the lack of pot, but no need, planted it and it is thriving, ????"
Star Rating 5
By on
"Great plant"

Good to know

From a botanical point of view, deciduous azaleas are part of the rhododendron family, but typically they only have 5-7 stamens in the flowers instead of 11-13 stamens present in other rhododendrons. They make a dazzling display, particularly in yellows, oranges and reds, but can also be very subtle in shades of pink and white. They are tough and fast growing plants typically reaching 125-150cm in 10 years. Our selection ranges from the discreet small flowered species and Ghent varieties, to the bold large flowering Knaphill and Exbury types. Many have the added value of a good scent in spring, and fiery autumn colours before leaf fall. Our newest introductions greatly extend the season into late June and July.

Deciduous azaleas have a stronger root system and will tolerate poorer conditions and a slightly higher pH than other rhododendrons. They can be grown in soils up to pH 6.5 when plenty of ericaceous compost is added. They prefer light dappled shade, but can also be grown in sun or more shade. In sun, the plants will be bushier and lower, with more flowers, but these will not last so long. In shade, the plants will be taller, with fewer flowers, but these will last longer.

All require good moist ericaceous soil with a high organic content. For a guide to plant spacing, use the height we give in 10 years as a guide to the distance between each plant, or approximately 1 plant per 1.5m². Plant no deeper than the top of the rootball, and dig in plenty of good ericaceous compost around the sides.  A teaspoon of slow release feed is sufficient for a 3 litre plant, rising to a small handful for a mature plant.  They are tough plants, and tolerate growing in containers, where their flowers, scent and autumn colours can be appreciated. Re-pot every 3 years for best performance.

Please note: Plants supplied in winter months can look quite bare and stick-like, and may be pruned back to encourage more branching. This is normal, and they will soon fill out in the spring.

For further advice, For further advice, see here

Size Guide

Size guide

picture for example only

The Basics

Ideal soil

Acidic soil, good organic content, pH 4.5-6.0. Inkarho range of rhododendrons will tolerate soils up to pH7.5

Sun or Shade

Light dappled shade is best for most varieties.


Refer to hardiness rating. Give young plants protection.

Site Selection

Avoid close to trees, roots, invasive weeds, walls, hot patios, dry banks and waterlogged soils. Do not use weed matting or stone mulch.

Plant spacing

Use the height shown in 10 years as a guide to the distance between each plant. Allow room for plant to fill out. If planting closer for instant impact, be prepared to move plants after a few years.


  • 3 litre pot, dig in 10-20 litres of ericaceous compost.
  • 7.5 litre pot, dig in 20-30 litres of ericaceous compost.
  • 70-80cm specimen, dig in 60 litres of ericaceous compost.
  • 100-120cm specimen, dig in 120 litres of ericaceous compost.

Planting depth

Plant high in the ground, with the top of the rootball visible.


Slow-release ericaceous feed recommended in March and straight after flowering.


Recommended every few years.


The key ingredient! Keep moist all season, especially the critical time at end of June for flower bud initiation. Tap water is better than no water. Heavy dose at least once per week in dry weather.


Ensure good drainage in winter, especially with yellow flowering varieties. Avoid waterlogged sites.


Rhododendrons and Camellias: Not normally required. Tidy wayward shoots after flowering.

Evergreen azaleas and Bloombux can be clipped into a low hedge.

Magnolias and Acers: Formative pruning when young to shape into a tree or bush.


Remove old flower-heads, particularly on young or weak plants.

For further advice see here

Delivery & Returns

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